Pre-launch · UK commercial contractors
Every day we watch for the moment a food business in your patch needs work doing. A new kitchen opening up. A hygiene rating that's just dropped. When it happens, we print your letter on your letterhead and put it in the post.
Nobody else gets sent the same name.
A worked example, start to finish. A rating drops from 5 to 3 and a letter goes out on your letterhead, while you're on a job.
You know how this one goes. £60 to £120 a month for the listing. Another £15 to £40 every time somebody fills in a form. Then you ring them and they've already had three calls that morning, because the same form went to three of you.
We're not waiting for somebody to fill in a form. We're watching for the thing that happens just before a business starts spending. A kitchen opens. A rating slips. An inspection is coming and they know it.
We don't sell clicks, and once a name has gone to you it doesn't go to anyone else. While you're subscribed, your area is off the market for your trade. That's enforced in the database, not by us remembering.
Write your letter, and that's your bit done. After that, anything that fires in your patch gets printed and posted for you. You're not keeping a list and you're not writing letters on a Sunday night.
Live today
Each one tells you something different about what a business is about to spend money on. You pick the ones your trade can actually sell into.
Day one, before anyone else has been near them.
It turns up before it's been inspected and before it's picked a single supplier. Most of the volume is here, and it's the one trigger that fires in every kind of area.
shopfitterscatering equipmentrefrigerationcommercial wasteEPOS
They got re-inspected and came out worse than last time.
This is the one everybody wants, and it doesn't happen often. A handful per council in a year. That's exactly why it's worth holding a whole area rather than sharing one.
deep cleanerspest controlcompliance consultants
On these sub-scores, a higher number is worse.
The headline rating and the scores underneath it move separately, so a place can still be showing a 4 or a 5 while its cleanliness score goes the wrong way. Anyone filtering on "0 to 2" walks straight past these.
pest controlextraction & ventilationmaintenance
Sitting on a 3 or below, and nobody's been for a year and a half.
They know somebody's due. This is the trigger that keeps a quiet rural patch worth having, because it doesn't depend on much happening.
deep cleanerspest controlventilation engineers
More coming Safety notices, fire safety, licence applications and company registrations are being built. They're not in the product yet, so we're not going to sell them to you as though they are.
How you reach them
Everything goes out as a letter today, and that's not a consolation prize. Your
letterhead on the manager's desk the week the result lands does better than a
cold email into an info@ address nobody reads.
Working now
Printed and posted for you, on your letterhead, the working day after something fires in your patch.
Building for launch
Contact details on top of the trigger, so you can ring while it's still warm and follow up in writing.
Building for launch
Every business marked as a limited company or a sole trader, so you know which rules apply before you dial.
Worth knowing Whether a business is a limited company or a sole trader decides whether anyone is allowed to ring it or email it at all. The rules are different for each, and most food businesses are sole traders. We're checking that per business rather than handing you a pile of numbers and letting you find out the hard way.
When your area comes up, we'll show you what actually happened in it over the last twelve months. The councils you'd be covering, split by trigger and by trade. No range, and no "up to".
A pest controller and a shopfitter get different numbers for the same postcodes, because they buy different triggers and can sell to different places.
A place inspected twice in the window only gets counted once, and anything that's since shut doesn't get counted at all. If the number's wrong, it's wrong in your favour.
Within one working day of the change showing up in the data we watch. That's the honest clock. A change has to be published before anyone can see it, and that doesn't happen at the same speed everywhere. We've watched one batch arrive across six days.
Ask them how they know the inspection happened. Nobody in this market is faster than the moment the result gets published, whatever they put on their pricing page.
Set it up once
Your logo and your own wording, with the badges you hold. CHAS, BAFE, whatever's on the van. Nothing on the page says our name.
The business name, the town, the rating. You write the sentence once and we drop the specifics into it.
Put credit on the account. One letter, one credit, every movement on a statement you can read. If a letter doesn't go out, the credit comes back.
Fixed footer Every letter carries a footer we add ourselves: where the information came from, that we're independent of any regulator or council, who we are, and how somebody stops the letters. You can't remove it, and your wording can't push it off the page.
We're not selling this to everyone in your postcode. Get on the list for your trade and your area, and you get first refusal when we open there. If somebody gives a territory up later it goes back to the list in joining order, 48 hours each. We'd rather say that now than let you think it's yours forever.